We are passionate to find the best recipes for the perfect trademark strategy​

This is a resource where you can learn how to create, check, and protect trademarks to increase your brand safety and value.

The main author of the Perfect Trademark Info page is the European Trademark Attorney and business strategist Ieva Zvejsalniece.

New authors will join our team over time. If you are a Qualified Trademark Expert and would like to submit an article on the Design or Protection of trademarks in your country, please contact us.

If you are a reader and an enrepreneur, your comments, ideas, experience stories, and any other feedback will be higly appreciated!

Meet the Main Author

IEVA ZVEJSALNIECE Trademark Strategist Official representative before the European Union Intellectual Property Office (EUIPO) in trade mark and design matters. World Intellectual Property Organization (WIPO) certified Advanced Level Intellectual Property Manager.

Besides my experience in the intellectual property field,  I am also an entrepreneur with more than 15-years of experience. I have been working with trademark-related issues starting with the design, strategy, and registration to the brand evaluation. Therefore I feel that I can understand and help you very well, regardless of which stage of your trademarking process you are at.

I commit myself to creating and promoting comprehensive, modern, easy to understand, correct and useful content about all kinds of trademark-related issues. Everything – starting from the idea of the brand to trademark registration and licencing agreements.

Trademark is the basis of your brand. Let’s make it Perfect!

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